§ AUTOMOBILES
USD · AutomobilesHOG
HARLEY-DAVIDSON INC
USDSector · AutomobilesBeta · 1.24
§ 01 · PRICE
Price action
1D5D1M6MYTD1YMAX
§ 03 · SIGNAL STACK · WHAT THE INPUTS SAY
13F FLOW
228 increased/new, 124 decreased/exited (13F)
AC 13F Analysis
§ 04 · FUNDAMENTALS · THE BOOKS
| P/E | 6.9 | P/B | 0.77 |
| EPS (TTM) | 2.60 | Dividend | 3.85% |
§ 05 · WHO OWNS IT
Top institutional holders
| Fund | Shares | % port | Δ Q/Q |
|---|---|---|---|
| BlackRock, Inc. | 10.6M | 0.0% | +1% |
| DONALD SMITH & CO., INC. | 10.0M | 3.6% | +13% |
| Dimensional Fund Advisors | 5.8M | 0.0% | −12% |
| VANGUARD PORTFOLIO MANAGEMENT LLC | 5.3M | n/a | n/a |
| VANGUARD CAPITAL MANAGEMENT LLC | 5.1M | n/a | n/a |
| AMERICAN CENTURY COMPANIES INC | 4.8M | 0.0% | +10% |
◇ AC INTELLIGENCE
Top institutional owners for HOG as of the most recent 13F reporting period (Q1 2026 · Period ended Mar 31). Δ Q/Q reflects share-count change vs. the prior filing — positive green means adding, negative red means trimming. Cross-reference with the ownership-mix bars below to see which strategy cohort is driving the flow.
§ 06 · WHO OWNS IT · BY STRATEGY
OTHER52.9% · 291 holders
PASSIVE / INDEX14.1% · 9 holders
DEALER / BANK13.5% · 40 holders
QUALITY / COMPOUNDER11.1% · 20 holders
TACTICAL / MACRO3.5% · 4 holders
SYSTEMATIC / QUANT2.7% · 8 holders
INCOME / DEFENSIVE1.5% · 25 holders
ACTIVIST1.4% · 1 holder
◇ AC INTELLIGENCE
Ownership mix by behavioral cohort. Top bars indicate which style of capital dominates the float — passive indexing, quality compounders, dealer/bank, systematic quant, etc. Big quality-compounder share means concentrated active conviction; heavy passive share means flows are dictated by index rebalances, not fundamentals.
§ 07 · INSIDER ACTIVITY · LAST 180 DAYS
NO INSIDER FILINGS
◇ AC INTELLIGENCE
No Form 4 filings on record for HOG in the last 180 days.
§ 08 · COVERAGE · OUR RECENT NOTES
No notes mention HOG yet.